Apivita Bee Radiant illuminating cream 15ml

Crow's feet, undereye bags, dark circles... The skin around the eye area clearly deserves special care. This area is prone to dehydration, flaccidity or inflammation because it is extremely thin and elastic. It is important to use fast-penetrating and decongesting cosmetic products that help protect the area from ageing and help keep it moisturised. But not everything goes. It is not advisable to use facial creams that are not specifically designed to treat the area because they are not ophthalmologist tested and will not provide the expected benefits.

On the other hand, starting early is the best defence for the skin. It is advisable to start treating the area from the age of 30. At this age, collagen is no longer produced at the same rate and the skin’s elasticity may be compromised. Therefore, it is important to use cooling creams and serums to relax undereye bag inflammation, with micro-pigments or minerals with an anti-wrinkle or firming effect that helps to provide more support fibres to this thin dermis. Finally, getting into the habit of wearing sunglasses, seeing an ophthalmologist regularly and using products with photoprotection are all routines that help to take optimum care of the eye contour area and prevent it from deteriorating.