Gentle ammonia-free hair coloring dye for all hair types. Formulated with conditioning agents and pigments that promote luminous color and enhance natural shine. Enriched with argan oil, rich in vitamins A, B1, B2, B6, E, carotene, Omega-6 and 9, which helps to increase hair hydration and elasticity. In addition, it helps to improve the protection of the hair fiber against excess free radicals. It also has a creamy texture with a pleasant fruity fragrance, making it easy to use. It comes in a light ash blonde shade. Dermatologically tested.